Crazy Makers, Trust Busters, and How Customers Get Even

• Christine
• August 3rd, 2013
• Forbes Blog
• 0 Comments

Much of today’s discussion on B2B customer experience focuses on interactions.  What is the buyer doing? What content are they interacting with and where? How can sales engage with the buyer earlier?  While understanding the specific actions and motivations of buyers is important to delivering a valued lifetime customer experience, it is not everything.... Read the full article on Forbes.