Should Sales Own Customer Experience?

• Christine
• March 9th, 2013
• Forbes Blog
• 0 Comments

Closing deals and driving revenue has been at the top of the agenda since the dawn of commerce. However, the sense of urgency and bewilderment about how to grow a company is at an all time high. As I recently blogged,experiments with Chief Revenue Officers have largely failed  with the burden for revenue falling, historically, most heavily on sales, even if sometimes unfairly……

Read the full article on Forbes.