Don't Waste Innovation On Products
Don’t Waste Innovation On Products
- February 6th, 2013
- Forbes Blog
- 0 Comments
Innovation will never die, but we need to take a broader view of it; a view where the product and technology is just one component of innovating a remarkable, meaningful and valued customer experience. Innovation can take place in business models, culture, delivery methods or support. Innovation is not about invention – not in the way we think of invention anyway…..
Read the full article on Forbes.
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