Social ROI Is Not A Myth, Just Ask TD Bank Group
Social ROI Is Not A Myth, Just Ask TD Bank Group
- June 22nd, 2012
- Forbes Blog
- 0 Comments
Early social businesses will tell you that the place to start is NOT with your customers. Instead start by replacing inefficient internal processes with social-based practices supported by technology. TD Bank Group is a good example of how to drive ROI. The Bank realized that to effectively compete it needed to evolve beyond social media. It had to become a social business and the place to start was …..
Read the complete post on Forbes.
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