Social ROI Is Not A Myth, Just Ask TD Bank Group

• Christine
• June 22nd, 2012
• Forbes Blog
• 0 Comments

Early social businesses will tell you that the place to start is NOT with your customers. Instead start by replacing inefficient internal processes with social-based practices supported by technology. TD Bank Group is a good example of how to drive ROI. The Bank realized that to effectively compete it needed to evolve beyond social media. It had to become a social business and the place to start was …..

Read the complete post on Forbes.